Monster presents the Lamborghini Veneno Roadster equipped with the company’s high end audio system, which serves as their first ever collaboration with a car manufacturer.

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This special audio system features Monster’s breakthrough technology Pure Monster Sound, tuned specially by Noel Lee, who was the man behind the sound of Beats by Dr. Dre headphones. The audio system was debuted at this year’s CES show in Miami and the main goal of the product is to bring the full experience of live music to the road.

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Courtesy of: thisthatnew

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Reggie Sosa has been a writer and blogger for The Bachelor Project since 2008. He is the co-owner of the website.